Non-futuristic look for a programmatic market – what could be expected as The next effective model. Programmatic, called a few years ago as “the apex of advertising technologies,” is a rapidly growing market expanding 20% a year on average. eMarketer forecasts its growth will reach
Consumer behavior becomes the ultimate driver behind the evolution of the TV ecosystem. Following consumers’ habits, TV advertising shifts away from traditional TV, desktop, and mobile. New home for TV ad is CTV – connected video devices, like smart TVs, boxes, sticks, and devices streaming
New Year season is a good time to look back on our own key insights and takeaways. The Admixer team is also reflecting on the passing year.
On the eve of company’s 10th anniversary the leaders of the Admixer regional, product and service directions will hold an international summit meeting, which will take place from 13 to 17 June 2018 in Tbilisi, Georgia. The purpose of the summit is to present
The first month of the year has come to an end so it’s time to sum up all the predictions that were made and pick out a path to prosperity. Let’s figure out what ad monetization trends are the most significant this year and how
Digital advertising ecosystem is rapidly evolving in multiple vectors. It’s way too easy to overlook some major changes or get confused in the announcements. We are keeping track for you.
Google and Facebook market shares grow. Independent companies are put under the pressure to win the competition through their specialised approach. For publishers, this promises even more responsiveness to their needs.
Fraudsters can be really innovative in getting their piece of the pie. Their methods change, and so should the reaction. Know your enemy’s face: learn the main trends and get ready to answer.
If you haven’t followed all international e-commerce trends through the year and want to catch on, we’re here to help. We’ve looked through the reliable sources and prepared the most informative research. Get a complete understanding on the current state of e-commerce with our list.
Ad tech firms excel once more. This time, they take leading positions among the fastest growing companies in the USA. And the figures are doubled.