We’re sure that noticed that most sites are in a constant search of an optimal interface and user experience to increase ads revenues. Content presentation, visual effects, design itself, informational structure, those things should be perfect for users or at least on its way to perfect.
When we talk about optimization most of the time we think about search engine optimization or content marketing. Somehow page speed optimization is often dropped out of sights.
Today is a very odd times for publishers: prints are still suffering and publishers with a big name are in constant competition with online-only upstarts. Moreover, digital world is changing every second, and it doesn’t matter how big you are or how long you are
We tried to summarize some of best practices of top publishers; tip can be useful and can help you to strengthen your reputation and bring something new and interesting to your visitors’ experience.
Let’s try to figure out all ins and outs of the fight between publishers and ad blocker and why everybody is screaming and yelling.
The Economist became the breakthrough of 2015 winning a Masters of Marketing award for creating the most outstanding and diverting campaign using smart targeting options and real-time display ads.
93% of online experiences begin with a search engine. SEO is the one to drive organic traffic, there is no doubt that any website needs it. However, when the time X arrives, hesitations overwhelm publisher: hiring a freelancer, outsource it with a specialized company or do it
We collected 4 typical fails about website promotion with one call-to-action: stop doing that!