Today is April, 4th. 4.04. Something well-nown, isn`t it? Yes, this horrible 404-page-not-found. And not surprising that today we’re celebrating The Webmaster Day. Congratulations, dear publishers! And here is some great examples of 404-page design for inspiration.
Last week IAB released March Primer for Publishers with main insights how to increase viewability and what should be noted.
If you are publishers here are some benefits you can gain with the automated auction of ad impressions.
The number of active smartphone users worldwide hit 2 billion in 2015, as a result content consumption is shifting from desktop to mobile devices.
We tried to summarize some of best practices of top publishers; tip can be useful and can help you to strengthen your reputation and bring something new and interesting to your visitors’ experience.
Let’s try to figure out all ins and outs of the fight between publishers and ad blocker and why everybody is screaming and yelling.
Income from digital ads is still the main source of publisher’s revenue. However ad blocking tools is the reason why publisher became extra preoccupied in 2015. Which became the reason of constant search of new approaches to lifetime valuable user experience.
Product manager Peter Roybal announced the launch of organic targeting tool Audience Optimization in a Facebook Media blog post, saying that the tool and its new features are available to all English-language pages, and they will automatically be turned on for pages with more than 5,000 likes.
We collected 4 typical fails about website promotion with one call-to-action: stop doing that!