Admixer is excited to join DigiTech Day Berlin 2019. The meetup is devoted to best practices of reaching target audiences within GDPR regulations.
With the continued growth in programmatic from one side and GDPR coming into force from the other, advertisers and publishers experience new challenges in using data for building effective communication with their potential customers.
Existing practices of using data, especially when it comes to 3rd-party data, have significant drawbacks, limiting the full potential of data management tools. The evident step in this situation is shifting towards the 1st and 2nd-party data, which is more transparent, relevant, and reliable.
On DigiTech Day Head of Admixer.DMP, Ivan Fedorov, will give a keynote on how publishers and advertisers can use 1st and 2nd-party data more efficiently to:
- get insights about audiences
- allocate ad budgets wisely
- drive ad campaigns outcomes
Besides, Heads of Admixer products will be glad to introduce you our programmatic solutions and best cases of using data, creatives, and inventory opportunities available in Admixer ecosystem.
Book a meeting with one of our C-suite team members:
CEO of Admixer
Head of Admixer.DMP
Chief Products Officer
Partnerships’ Manager, Admixer.DSP