At the end of the year, we decided, to sum up the predictions and forecasts for 2017 and to try to prepare ourselves for what is going to happen.
Internet ad revenue in the first quarter increased for 21% (to $15.9 billion), according to the IAB and PwC’s latest data.
We have already made a post about the rising star of video advertising. This time we collected some fresh figures about the state of the industry and publishers’ reaction.
If you don’t have time and power to look through 213 beautiful slides by Marry Meeker, this post is just for you. So here’s the main points.
Digital advertising shows every sign of attracting more and more dollars over the next few years.