If you don’t have time and power to look through 213 beautiful slides by Marry Meeker, this post is just for you. So here’s the main points.
- Growth rate of Internet users continues to decrease:
2. The main driver of growth is mobile consumption:
3. However, Internet advertising expenses grow dramatically:
4. USA internet advertising market is estimated up to $60B
5. Facebook and Google drive 76% of internet advertising growth
6. But China is the leader in money spending:
7. Ads works, but there are sirious obstacles: